What is OFF-Page SEO?
OFF-page SEO is the process of optimizing your website for organic search. This includes things such as link building, content marketing, and keyword research. The goal of off-page SEO is to improve a website’s organic ranking in search results. The more relevant content you have on your site, the better your off-page efforts will be able to help it rank higher in search engine results pages (SERPs). In other words, off-page SEO helps you build links and get traffic from other sites that can help you rank higher in search engines like Google or Bing.